2plusA Privacy Policy

This Privacy Policy explains how your personal information is collected, used, and shared when you visit or make a purchase from our website at www.2plusA.com (the "Site").

PERSONAL INFORMATION WE COLLECT

When you visit the Site, we automatically collect certain information about your device, including details about your web browser, IP address, time zone, and some of the cookies installed on your device. Additionally, as you browse the Site, we gather information about the specific web pages or products you view, the websites or search terms that referred you to our Site, and details about how you interact with the Site. We refer to this automatically-collected information as "Device Information."

We collect Device Information using various technologies, including:

- "Cookies," which are data files placed on your device or computer that often include a unique anonymous identifier. For more information on cookies and how to disable them, please visit http://www.allaboutcookies.org.
- "Log files" that track actions taking place on the Site and collect data such as your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
- "Web beacons," "tags," and "pixels," which are electronic files used to record information about your browsing activities on the Site.

Furthermore, when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (such as credit card numbers, PayPal information, or Apple Pay), email address, and phone number. We refer to this information as "Order Information."

In this Privacy Policy, the term "Personal Information" refers to both Device Information and Order Information.

HOW WE USE YOUR PERSONAL INFORMATION

We use the Order Information that we collect primarily to fulfill any orders placed through the Site, including processing payment information, arranging shipping, and providing you with invoices and/or order confirmations. Additionally, we utilize this Order Information to:

- Communicate with you.
- Screen orders for potential risk or fraud.
- Provide you with information or advertisements about our products or services, in line with your preferences.

We use the Device Information we collect to help us screen for potential risk and fraud (especially through your IP address) and, more generally, to improve and optimize our Site. This includes generating analytics to understand how our customers browse and interact with the Site, as well as evaluating the success of our marketing and advertising campaigns.

SHARING YOUR PERSONAL INFORMATION

We share your Personal Information with third parties to assist us in using your Personal Information, as described above. For instance, we use Shopify to power our online store. You can learn more about how Shopify handles your Personal Information by reviewing their Privacy Policy at https://www.shopify.com/legal/privacy. Additionally, we utilize Google Analytics to gain insights into how our customers use the Site. For details on how Google uses your Personal Information, please refer to their Privacy Policy at https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics by visiting https://tools.google.com/dlpage/gaoptout.

Lastly, we may disclose your Personal Information to comply with applicable laws and regulations, respond to a subpoena, search warrant, or other lawful request for information we receive, or protect our rights and interests.

By using our website, you (the visitor) agree to allow third parties to process your IP address to determine your location for currency conversion purposes. You also agree to store the selected currency in a session cookie in your browser, which will be automatically removed when you close your browser. This allows the selected currency to remain consistent during your browsing session, enabling prices to be converted into your local currency.

BEHAVIORAL ADVERTISING

As stated above, we utilize your Personal Information to provide you with targeted advertisements or marketing communications that we believe may be of interest to you. To learn more about how targeted advertising works, you can visit the Network Advertising Initiative's ("NAI") educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

Furthermore, you can opt out of some of these services by visiting the Digital Advertising Alliance's opt-out portal at http://optout.aboutads.info/.

If you have any questions or concerns regarding our Privacy Policy or your personal information, please feel free to contact us. Your privacy and trust are of utmost importance to us.

Last updated: 29 May 2023